CREDITS AND PUBLICITY CREDITS (a) The Borrower must give full credit to the Canadian Museum of Civilization Corporation as the producer of the exhibition, in all publicity, promotional products, related activities and programming as follows:
PUBLICITY A. PROMOTION a) The Borrower must give full credit to the CMC and the federal government of Canada as stipulated above, in all acknowledgements, press releases, media events, invitations, posters, publications, banners, title and credit panels, backgrounder, calendar of events, weekly on-site information sheets, on-site information outlets, tourism information sites, signage and other material relating to the exhibition. The Borrower agrees to send publicity materials to CMC for approval c/o Valerie Grassi, Travelling Exhibitions Coordinator. The CMC agrees to respond within no more than 2 working days. b) The Borrower must make use of the bilingual press kit provided by the CMC, also available in electronic format on the CMC media site: https://media.historymuseum.ca. c) The Borrower agrees to send to the CMC a complete summary report within 30 days of the closing of the exhibition. The report will include an evaluation questionnaire, attendance figures, copies of press clippings, sample poster and invitation cards, exhibition reviews, exhibition photos, and other pertinent information collected as a result of the display of the exhibition at the Borrower's premises. The evaluation questionnaire will be provided by CMC and should be returned to CMC c/o Valerie Grassi, Travelling Exhibitions Coordinator. B. MEDIA RELATIONS CAMPAIGN The Borrower may undertake a media relations campaign in advance of and including the opening of the exhibition. Canada Post will be invited to participate in any planned media preview. A Canada Post representative will be invited to speak at the media preview. C. OPENING D. SPONSOR & CONTRA SUPPORT |
Created : July 18, 2010